March 10, 2010 - Hipster kids

The term "hipster" culminates a distinct trend in fashion and lifestyle among youth today.  Hipster's, or "cool kids" as they affectionately call themselves, possess a unique ideal... an attitude separate in itself.  Dating back to the 1940's, originally classified toward the urban middle class (adults/older teenagers) - today the term has broadened its narrative: "One who possesses tastes, social attitudes, and opinions deemed cool by the cool" - The Hipster Handbook.  This exclusive blend of individuals are the epitome of personal style, and impressionable fashion sense.  I discovered some hipster fashion through The Cool Hunter - a fashion site displaying worthy snapshots of this urban style - represented in classic form! Kids.

Who says our kids have to settle for department store monotony? Online stores such as minifashionita.com suggest hipster movement in tender form.  By encouraging a new outlook in fashion, aren't we establishing individuals to think outside the box... using their creative minds and wandering steps through a clear perspective?  Through our continual transformation - JNava Clothing will eventually embark on youthful expressions aimed toward comfortable attire, and stimulating style.  Our vision is comprised of more than our target market (16-30 year olds) - though our current juncture is exciting! We are always looking to the future and clashing generations who walk this earth.  I love these pictures! Everything worn is something I would wear myself. It's neat to see designers answer the call for "hipster kid fashion."

http://www.thecoolhunter.net/fashion

All the best,

VP